Appearance records
Timestamps, duration, video source, and screen placement for the agreed footage.
Video brand exposure measurement
Measure where your brand appears across video
Turn an agreed set of video footage into a clear record of visible brand and logo appearances. See when they appeared, how long they were visible, and where they sat on screen.
Project scope
Set the scope around your reporting question
- Brands and logo variants to identify
- Video files or sources and the period to analyze
- The appearances, placements, or comparisons you need in the report
Deliverables
What the analysis can include
A useful summary
A report that brings the measured exposure into a format your team can review and share.
Video evidence
Supporting clips that let reviewers inspect the appearances behind the results.
Computer vision helps identify logo appearances at scale. Human review checks the findings before they are used in reporting. The final scope and outputs are agreed for each project.
Evidence from a published project
See the reporting approach in practice
Our published Superbet project measured sponsorship exposure across 14 Romanian TV channels. It is a sports example of a process that can be applied to other agreed video footage.
Read the Superbet case studyDiscuss your analysis scope
Tell us which brands, footage or sources, dates, and reporting questions matter. We will discuss the project scope and a quote.
Request an analysis